Search Engine Marketing is a superset of SEO. SEM also involves on page seo, off page seo, social media marketing (SMM) and PPC (Pay per click).
Pay-per-click (PPC) is an online internet advertising model, which is used to drive traffic to websites or generate leads. In PPC, an advertiser pays a publisher when their ad is clicked.
Google Ads, Facebook Ads, Twitter Ads, bing ads and linkedin ads are the most popular platforms for PPC advertising.
PPC is generally an easy, quick way to get your business’s ad to the top of the search engine results, while Search Engine Marketing is typically a long-term process that yields results in 6 to 9 months. Regular SEM helps in organic visibility of your website in search engine results. However, SEM results are usually long-lasting whenever they are achieved.
If you ended up on our website without any direct customer reference, our SEM works 🙂 and we can provide similar services for your website.
We also provides solutions for Email Marketing, social media management
and seo services